Session Tracks
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Scholarship Program Basics
Sponsored by Coca-Cola Scholars Foundation

This track is for scholarship professionals who are new to the field of scholarship program administration. Sessions in this track will focus on the basic components of a successful scholarship program. Topics include:

• Effective Practices for Diverse Programs (including community foundations, small providers, large providers)
• Scholarship Program Lifecycle (including application process, award process, review process, selection process)
• Laws, Regulations, and Tax Basics (including student financial aid, award packaging, timing, and mitigating award displacement)
• Marketing and Communications (including promoting your scholarship(s), outreach to high schools and institutions, scholar recruitment)
• Working with Donors
• Scholarship Program Management (including operations, data collection, models, privacy and security, records management, technology)
• Working with Diverse Students
• Fundraising for Scholarships
• Scholar Engagement (including social media)

Scholarship Program Enhancements and Advanced Topics

This track is for scholarship professionals who would like to enhance their scholarship programs with additional programs and services for students. It is also intended for experienced scholarship providers to explore new trends and policies and their effect on scholarship program administration. Topics include:

• Student Support Services (including workforce development, mentoring and counseling services)
• Innovative Scholarship Programs and Solutions
• Evaluation and Outcome Measurement
• Partnerships and Collaborations (with institutional programs, financial aid offices, government agencies, other providers)
• Board Relations and Board Development
• Alumni Development and Engagement
• Research
• Trends and the Changing Landscape in Higher Education
• Effective Organizational Structure
• Emergency Funding
• Scholarships for Trade Schools
• Advocacy

Scholarship Programs at Colleges and Universities

This track is for scholarship professionals who work in institutions and those who work in outside scholarship programs who want to learn more from their institutional colleagues. Topics include:

• Partnerships and Collaborations (with private and public scholarship providers, government agencies, other institutions)
• Building Partnerships Between 2 and 4 year Institutions in Support of Transfer Students
• Scholarship Packaging Philosophies
• Any Basic or Advanced Topics Above for Institutions

Professional Development

This track is for those interested in professional development. Sessions may not be in the field of scholarship administration but rather applicable across disciplines and transferable to other careers. Topics include:

• Effective Communication Skills
• Leadership
• Time/Project Management
• Facilitation

Thank you to the following organizations for their generous support!

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